UI/UX Design, Branding Design, Illustration, Video Production
A lot of people may share the experience that their New Year's Resolutions made in the beginning of the year could not last in a few months or even in a few weeks.
Statistics also shows that 45% of the American usually make New Year's Resolution while only 8% of them are successful in achieving their goals.
With our devices collecting all kinds of data, is there a better way to visualize them and tell a beautiful compelling story so that we keep using the app and also keep working on our resolutions?
I started with researching most of the applications that rank high in app store and studied their customer reviews in depth. I then interviewed users from various age groups and professions to talk about their feedback and requests in terms of similar products on the market.
I also looked into many psychological research on this topic and some of the key suggestion including:
- Set realistic targets
- Have a well-designed plan
- Get social support
- Employ technology
PROTOTYPE + PROMOTION VIDEO